Author: Abhi Chauhan

The term ‘business environment’ is used to refer to the institutions, individuals and other external forces that may affect the performance of a restaurant but are outside its control. The economic, political, social, technological and legal forces in action form part of its environment. Also, the competing enterprises, governments, courts, media and other institutions operating outside your […]

Restaurant chains and industry experts across the world are reducing their growth factors for the present quarter as they are witnessing a dip in footfall and revenues since the first diagnosis and spread of Coronavirus in November 2019 in Wuhan, China. To know how the Covid-19 has impacted the restaurant business, we first need to […]

Menu Card is the heart of a restaurant. Designing a new menu card is anything but child’s play as it is the first factor attracting your guests to your food offerings. Prior to zeroing in on a precise design, take into account the restaurant’s concept, whether you are offering breakfast, lunch or dinner, days and time […]

Food and sex are the two things which will never go out of fashion. Everyone is scared at the moment to start something new, but always remember that big things happen when the chips are down. ‘’To get the biscuit, you have to risk it’’. In this article, I will explain that the next big thing […]

Colors in a restaurant shape the psychology of customers, bringing out their subconscious reactions in a number of ways. Such reactions can vary between the amount they spend to the food choices they make. In the hospitality industry, color affects emotion, visual perception and human behavior.  This indicates that you simply cannot select colors for […]

Financiers consider the restaurant industry as novel investment interest. Assuming that you have weighed your restaurant startup options, we suggest you approach investors with your idea of a  new business. The ideal investor should be passionate about the restaurant industry, meaning that they know what questions to ask regarding your business. Always keep in mind […]

You might negate by stating that doing proper business is more important than the name. After all, if you cannot impress your customers on their first visit, you are not going to see them again. But, how can you make the first impression if you cannot reach out to as many people as you want? […]

Several types of logos exist, but businesses invest a lot of time in creating them. If people like your logo, it creates a positive impact on your company. The question is, what type of logo is suitable for your business. While a hundred decisions are going into identifying the right logo for your venture (layout, […]

Food and sex are inextricably connected with one another. While food ensures an individual’s survival, sex ensures the survival of a species. Eating and making love have the same psychological impact. Each one offers great pleasure, comfort, a sense of nurturing and being loved. Interestingly, both can drive a sense of shame and guilt. Hence, […]

“Rome was not built in a day.” Big restaurant chains have a similar story. Big restaurants are not big, just like that. They pay attention to certain things that their smaller counterparts miss. Interestingly, all famous restaurants have something in common. Why do you think people’s eyes shine when they have to eat at chain […]